Blog

Field notes
from the engine.

No theory, no recycled takes. Playbooks and breakdowns from actually doing the work, getting B2B SaaS brands cited by AI and ranked by Google.

FUNDAMENTALS

AEO vs. GEO vs. SEO: what actually changed in search

Three acronyms, one shift. Here's a clear, no-jargon breakdown of how answer engines and generative engines changed the game — and where classic SEO still fits.

7 min
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PLAYBOOK

How to get your B2B SaaS cited by ChatGPT (the AEO playbook)

The exact system we used to make a brand the most-cited in its category across every major LLM — with zero outreach. Prompts, sources, signals, and how to track it.

9 min
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